By Brian Muys
Online Career Tips Contributor

Content curation is all the rage among today’s communications and marketing professionals. However, while the nomenclature may be relatively new, the concept itself has been an integral component of integrated communications campaigns for some time. In fact, it represents the core mandate of any savvy practitioner: identify the impactful messages (read, stories) that best resonate with your core audience(s), and package and deliver them in the most engaging fashion possible.

Dr. Randall Cuthbert
Associate Professor of Emergency & Disaster Management at American Public University

Throughout my career, I would tell anyone who asked that the great opportunities in life began when I graduated with my bachelor’s degree, and I’ve never wavered from that assessment. Similarly, I attained my master’s degree to achieve advancement within the profession, but during that process, something unexpected happened; I began to see my participation in our society as something more than my own economic interests. I began to understand that I was making a contribution to our society as a whole and had some responsibility for making sure that happened.

By Leischen Stelter
Editor of In Public Safety

When you apply for a job, what’s the skill most commonly listed in the job description? Communication. Employers, in all fields, seek professionals who can effectively communicate, specifically through writing. Regardless of what field you work in, improving your writing skills can give you a better shot at landing that next job.

By Dr. Suzanne Minarcine
Faculty Director at American Public University

I recently interviewed by a young woman who was wearing a very pretty dress but it was so short that, when she sat, I saw much more of her than I needed to see. She spoke in a sing-song voice and almost sounded like a young child.   Her hair was a distraction, at best. I was not sure whether I should assume my coaching role or whether I should just let it go, but I never could take her seriously as a professional.  

By Steven Cooke
Instructor, Hospitality Management at American Public University

Baby Boomers are retiring and millennials are taking over the workforce. The word “millennial” is increasingly appearing on top trends and current issues lists as more and more managers and leaders are figuring out how to not only relate to the workforce, but how to maximize productivity. However, it doesn’t stop there. Not only are millennials taking over the workforce, they are also becoming the largest consumer group.

By Keith Wade
Associate Professor of Transportation & Logistics at American Public University

Part of the strategy of most businesses is to expand global operations. The world is a global village and expansions to various parts of the world bring goods and services closer to the consumers.

By Tiffany Young
Online Career Tips Contributor

Mission statements may seem overused and irrelevant in the grand scheme of things, but a well-crafted one can communicate to your audience your purpose and why they should care. This is also true when considering having a social media presence for business and personal. Ask yourself, “Why am I on social media?”

By Jill Kurtz
Online Career Tips Contributor

Many organizations have questioned the relevance of the press release for online exposure because Google had devalued press release links in search engine results. Now there is news that Google has removed some of the barriers to good press releases earning good search engine optimization (SEO) ranking.

By Dr. William M. Gillum
Associate Professor in the School of Education, American Public University

The evolution of technology in the classroom is a difficult subject on which to stay abreast for even the savviest technology users. New resources are constantly being developed, and the latest technology platforms are being replaced as quickly as they are released. As a result, education leaders should regularly review what is being used and how it is shaping our classrooms today.